Medical Device
Salesforce effectiveness delivering $1.5M profit improvement pre-IPO
- Location
- Tennessee, USA
- Year
- 2017
- Engagement
- Revenue Growth: Sales Effectiveness
The problem
Medical devices company specializing in bone stimulator devices and joint relief injections. Spin-off from Fortune 100 orthopedic medical device company. Client looking to extend high growth rate in preparation for Initial Public Offering.
Our approach
Our team identified low collection of secondary insurance information. We developed rules-based data model for all major policies. We designed and tested mobile app to coach sales team on policy-specific order completeness. We streamlined back-office processes to reduce workload for each order.
$1.5M
USD $1.5m annualized savings
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Improved insurance reimbursement rate of devices
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Improved cycle time and document submission quality